How to Build a Copilot for Product Work — Zeevi Arnovitz (Wix)

Name: How to Build a Copilot for Product Work — Zeevi Arnovitz (Wix)
Uploaded: 2025-07-04T07:19:13.000Z
Duration: 2 min 26 s
Description: Zeevi Arnovitz from Wix breaks down his method for building a copilot that accompanies product work end to end. Instead of treating AI as a one-off chat, he builds a permanent 'worker' based on three pillars — knowledge, personal instructions, and context — and relates to it like a genius intern who needs a good brief so it doesn't produce generic outputs.

Zeevi Arnovitz from Wix breaks down his method for building a copilot that accompanies product work end to end. Instead of treating AI as a one-off chat, he builds a permanent 'worker' based on three pillars — knowledge, personal instructions, and context — and relates to it like a genius intern who needs a good brief so it doesn't produce generic outputs.

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