Shuki Aharonovich | Tachles: What's the Difference Between a Feature Factory and an Empowered PM?
Description
A short clip from the full conversation with Shuki Aharonovich, Group Product Manager at Augury. Shuki describes the frustration of product management as a "work contractor" executing rows in a projects spreadsheet without understanding why, and the moment, on a walk in Yarkon Park, when Marty Cagan's book gave him the vocabulary for how he wanted to work: initiating, solving real problems of real customers, and rallying a team that's all here to build.