Jonathan Gur-Zeev | Weavy.ai | How to Build a “Design Machine” for Organizations in the AI Era
Description
Jonathan Gur-Zeev, one of the four founders of Weavy.ai, describes how the realization that design and video professionals use AI only for inspiration and moodboards led to a platform that combines any AI model with traditional editing tools. He explains the "design machine" idea, the challenge of AI FOMO and AI literacy, and the decision to build a flexible platform rather than solve a single use case. He then describes how the team skipped mockups and worked directly with real users, how a LinkedIn post brought NVIDIA to them, why first impressions matter most, and why in his view intuition beats methodology and agency is the most important trait of a product manager.
Key moments
- 0:28 · What Weavy is and why AI isn't in production yet
- 5:44 · From Fiverr to Porto: how the founding team came together
- 7:48 · The problem: designers use Midjourney only for inspiration
- 9:45 · Consolidating tools, and a "design machine" instead of manual design
- 15:01 · AI FOMO, a "Zapier of AI" and AI literacy
- 18:22 · One use case, or a platform for every use case
- 21:36 · Skipping mockups: design partners and real users
- 25:27 · The LinkedIn post that brought in NVIDIA
- 36:11 · Intuition vs. methodology
- 42:56 · First impressions and entering organizations bottom-up
- 47:09 · The product skills that matter: agency and getting it done