Daniel Dwek | William Hill 888 | Life Is a Statistical Game

Description

Daniel Dwek runs all gaming products at William Hill, which was acquired by 888, with four product managers reporting to him. In conversation with Eyal David he explains why gaming is an immediate industry, where you see a feature's impact in money the very next day, and which skills a product manager needs there: communication, execution, UX and a deep understanding of data. He shares his path from social media and conversion at 888 into product management: an app project during his degree, leading a new 888 Poker website when his manager went on maternity leave, and six months of daily applications to every product job until he got hired. Daniel describes what he learned in his first three months as a PM, including prioritization, working with developers, storytelling to senior management and defining an MVP, and explains how the Fun Theory and the trigger, action and reward loop shape features in gaming and beyond.

Key moments

1. 0:04 · Opening: why gaming is an immediate industry
2. 2:20 · The role at William Hill and 888
3. 3:31 · WinZone Free Play and recognition from Liquid & Grit
4. 5:17 · The key skills for a product manager in gaming
5. 6:42 · Juniors and internal mobility
6. 7:18 · The path into product: from a degree project to the 888 Poker site
7. 13:23 · Six months of applications: the job hunt as a statistical game
8. 15:12 · The first job as a product manager
9. 16:38 · The first three months, storytelling and MVP
10. 19:31 · Advice to his younger self: don't give up
11. 21:03 · The Fun Theory and the trigger-reward loop
12. 24:38 · Advice for young PMs and wrap-up