Why "I Didn't Hear Anything New" Is the Product Leader's Real Win

Description

Noa Ganot breaks down why product managers fail to move the executive team: it's not a shortage of slide decks, it's the lack of a story that explains the why. Through an anecdote about a VP Product who presented at a management meeting and heard the CEO say "I didn't hear anything new here" — which was actually the win — she shows how to build the logic of a story that leads the company in the right direction, and why that is the essential job of the product leader, not just running day-to-day operations.